Books in association with Amazon.com.

Electronic Commerce : A Manager's Guide

Loyalty.com: Customer Relationship Management in the New Era of Internet Marketing

Experiential Marketing : How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands

Essential Business Tactics for the Net

101 Ways to Promote Your Web Site

Business-To-Business Internet Marketing : Five Proven Strategies for Increasing Profits Through Internet Direct Marketing

The Internet Marketing Plan : A Practical Handbook for Creating, Implementing and Assessing Your Online Presence

Marketing Management: Millennium Edition

Clicking : 17 Trends That Drive Your Business -- And Your Life

High Tech Product Launch

Focus : The Future of Your Company Depends on It

Data Mining Techniques : For Marketing, Sales, and Customer Support

Selling Dreams : How to Make Any Product Irresistible

Black and White on Wall Street; The Untold Story of the Man Wrongly Accused of Bringing Down Kidder Peabody

Selling the Dream : How to Promote Your Product, Company, or Ideas-And Make a Difference-Using Everyday Evangelism

Customers for Life : How to Turn That One-Time Buyer into a lifetime customer

The Guerrilla Marketing Handbook

Harvard Business Review on Brand Management (The Harvard Business Review Paperback Series)

World Wide Web Marketing: Integrating the Web into Your Marketing Strategy (2nd Ed)

The Wizard of Ads : Turning Words into Magic and Dreamers into Millionaires