INDEX

State of the Art Marketing Research

The New Competitor Intelligence: The Complete Resource for Finding, Analyzing, and Using Information about Your Competitors

Fractal Market Analysis: Applying Chaos Theory to Investment and Economics

Fourth Generation R&d : Managing Knowledge, Technology, and Innovation

The State of the Net

The Wizardy of Customer Value: An action guide to measuring & managing loyalty

The Laws of Choice : Predicting Customer Behavior

The Focus Group Research Handbook

Preparing the Marketing Plan (The Ama Marketing Toolbox)

Kids As Customers : A Handbook of Marketing to Children

Customer Value Management - The CVA 2000 Collection

The Survey Research Handbook : Guidelines and Strategies for Conducting a Survey (The Irwin Series in Marketing)

Online Market Research : Cost-Effective Searching of the Internet and Online Databases

Marketing Research : Methodological Foundations (Dryden Press Series in Marketing)

Know Your Market : How to Do Low-Cost Market Research (Psi Successful Business Library)

Business-Driven Research and Development: Managing Knowledge to

EVEolution : The Eight Truths of Marketing to Women

Marketing Research (6th Ed)

Marketing Research : An Applied Approach (McGraw-Hill Series in Marketing, 5th Ed)

Multicultural Marketing : Selling to a Diverse America


Copyright 2003